July 8   ·   A National Day of Love  

Great love is built, not found.

Wednesday, July 8, 2026 Maimonides Park, Brooklyn
A day to honor the practice of love — and we're collecting the stories that prove it.
❤ A Proclamation ❤

Let it be declared

"That on this eighth day of July, in every year henceforth, we set aside a day to honor the most enduring partnership in the human experience — the choice to love, and to keep choosing."

National Love and Marriage Day was founded by Dave and Carrie Kerpen on the 20th anniversary of the day they were married at a Brooklyn Cyclones game in front of 7,000 fans — July 8, 2006.

It is a day to celebrate the couples who show up for each other every day, to renew the promises that built our families, and to remember that great love is built — not found.

Collecting the Stories That Prove It

Tell us how love was built

Great love is built, not found — in the year you almost didn't make it through, in the proposal you replayed a hundred times, in the ordinary Tuesday someone chose you again. We're collecting those stories from couples across the country to honor the practice of love on July 8.

"Great love is built, not found."

Share your marriage story

Married couples — tell us the moment, the ritual, the fight, the rebuild. The thing that made you realize this was built, not found. We'll feature stories on the site, in the press push, and on the scoreboard at Maimonides Park on July 8.

Share your engagement story

Engaged couples — tell us how you knew, how the proposal went, what you're nervous about, what you can't wait for. Your story is part of the practice too — love is being built right now, in real time, in you.

Celebrate the Whole Week

Post a video with your love. Tag it.

Can't make it to Brooklyn? Celebrate at home. In the week leading up to July 8, post a short video with your husband, wife, fiancé, or partner — your story, your engagement, your favorite memory, your worst fight you laughed about later, the silly thing they do that you still love.

#loveandmarriageday

We'll be reposting, sharing, and collecting the best ones from July 1 through July 8. One nation, one hashtag, a thousand love stories — built, not found.

Instagram TikTok Facebook X LinkedIn
A Record Worth Breaking

1,593 couples set the record. We're going for more.

The Guinness World Record for the largest marriage vow renewal ceremony is 1,593 couples, set in February 2026 — on a cruise ship.

On July 8, 2026, at Maimonides Park in Brooklyn, we're going to break it.

1,593 Current record
1,594+ Our goal
July 8 The date

"One ballpark. One night. One world record for love."

Every couple who renews their vows on the field on July 8 is part of history. There will be a Guinness adjudicator on site. Bring your partner, your story, your family. Be one of the 1,594+ couples who put love in the record books.

Count us in — we'll renew our vows
The Founding Story

Twenty years ago, at a ballpark in Brooklyn

On July 8, 2006, Dave and Carrie Kerpen got married at home plate at KeySpan Park — now Maimonides Park — home of the Brooklyn Cyclones. Seven thousand strangers cheered. A scoreboard flashed their vows. Entenmann's served the cake. 1-800-Flowers handled the bouquets.

"We couldn't afford a wedding. So we sold sponsorships to one."

Their idea raised $100,000 in brand sponsorships and $25,000 for the MS Society — a creative marketing feat that became the founding story of Likeable Media, the company they would go on to build, scale, and exit for eight figures.

Twenty years later, they're back at the same ballpark. Same date. Same idea. Bigger purpose.

Dave and Carrie Kerpen walking through an arch of crossed baseball bats at their 2006 Brooklyn Cyclones wedding
Dave and Carrie together
Why a National Day

Because the work is the point

Three kids. Two careers. One company built and sold together. A podcast. A book. A new venture, In It Together, dedicated to helping ambitious couples stay connected.

Dave and Carrie have spent two decades learning what every long-married couple eventually figures out: love is not a feeling you keep, it's a practice you return to.

National Love and Marriage Day exists to honor that practice — with a night that's part celebration, part renewal, part world record, part reminder that a strong marriage is the most underrated competitive advantage in life.

This year, on July 8, 2026, we're making the founding moment public.

The Night

Love and Marriage Night at the Cyclones

A Brooklyn Cyclones home game transformed into the largest celebration of couples in history — with on-field vow renewals, a Guinness adjudicator counting, a couples' carnival on the concourse, and a packed ballpark cheering on the most important team in your life.

Co-Hosted By

Hannah & Marco — the engaged Love Island USA winners — join Dave & Carrie Kerpen to co-host the day.

July 8, 2026

The exact 20th anniversary of Dave & Carrie's wedding day.

Maimonides Park

Coney Island, Brooklyn. The same ballpark, twenty years later.

1,594+ Couples

Renewing their vows on the field. Breaking the world record together.

Brand-Activated

A sponsored evening — jewelry, wedding, lifestyle & more.

The Cyclones bridal veil cap — free for every engaged bride
Free Cyclones veil cap for every engaged bride
The We Do… Again! sash by Plannerd — free for every vow renewer
Free “We Do… Again!” sash for every vow renewer — by Plannerd
Questions, Asked & Answered

The FAQ

What exactly is National Love and Marriage Day?

It's a day — July 8 — founded by Dave and Carrie Kerpen to honor the work, the joy, and the choice of long love. The inaugural celebration is a sponsored "Love and Marriage Night" at a Brooklyn Cyclones home game on July 8, 2026, marking the 20th anniversary of their ballpark wedding.

I can't make it to Brooklyn — how else can I celebrate?

From July 1 through July 8, post a short video with your husband, wife, or partner and tag it #loveandmarriageday. Tell your story, share a memory, or just goof off together on camera. We'll be reposting and collecting the best ones across Instagram, TikTok, Facebook, X, and LinkedIn. One nation, one hashtag, a thousand love stories.

Are you really trying to break a world record?

Yes. The current Guinness World Record for the largest marriage vow renewal ceremony is 1,593 couples, set in February 2026. On July 8, 2026, with a Guinness adjudicator on site, we're going to renew vows for 1,594 or more couples on the field at Maimonides Park — and put love in the record books. To be part of it, fill out the vow renewal form below.

When and where is the event?

Wednesday, July 8, 2026, at Maimonides Park — home of the Brooklyn Cyclones — in Coney Island, Brooklyn. Game time and gate times will be announced as we get closer; sign up below to be notified.

How do I renew my vows on the field?

Fill out the vow renewal interest form below. Each registered couple counts toward the Guinness record attempt. We'll be in touch with details on the on-field ceremony, the schedule, what to wear, what's provided, and how to bring family along.

Is this only for married couples?

No — the day is for everyone who's building a life with someone. The Guinness record is specifically for "wedding vow renewals," so the on-field ceremony is for couples already married. But the day, the hashtag, and the story collection are equally for engaged couples. If you're engaged, share your story here — we want it featured alongside the marriage stories. Bring your fiancé, your kids, your friends. The Cyclones game is open to all.

What kinds of stories are you collecting?

All of them. The proposal you replayed in your head a hundred times. The year you almost didn't make it through. The ritual you've never skipped. The thing your partner does that you still love. The fight you laughed about a year later. Share your marriage story or engagement story — we're featuring them on the site, in the press push, and on the scoreboard at Maimonides Park on July 8.

What kinds of brands are sponsoring?

We're partnering with brands whose audiences overlap with couples and weddings — jewelry, wedding services, dating apps, lifestyle, financial services, travel, hospitality, and more. If you're a marketer or founder who wants to be in front of 1,500+ couples at a record-setting event, we'd love to talk.

Is this connected to a charity?

The original 2006 ballpark wedding raised $25,000 for the MS Society. Charitable beneficiaries for the 2026 event will be announced as the lineup comes together. Causes related to relationships, mental health, and family well-being are top of mind.

Are you press / media?

Yes, we'd love to host you. Fill out the media form below and we'll send a press kit, b-roll plans, and an on-field interview list. This is a one-of-a-kind story: a couple who got married at a ballpark with $100K in sponsorships in 2006 returns 20 years later to break a world record for love.

Who's behind this?

Dave and Carrie Kerpen. Dave is a NY Times bestselling author, serial entrepreneur, and global keynote speaker. Carrie led the eight-figure sale of Likeable Media and now runs The Whisper Group, advising women-owned businesses. Together they co-host the In It Together podcast and are building a couples app of the same name.

Be Part of the Day

More ways to join us

Renew your vows on the field, sponsor the night, or pitch us a press story. (And if you haven't yet, share your marriage or engagement story — that's the heart of the day.)

Renew your vows

Couples — help us break the Guinness World Record for most wedding vow renewals. Tell us you're in and we'll send schedule, details, and what to bring on July 8, 2026.

Media & press

Journalists, producers, podcasters — come tell the story. The 20-year ballpark wedding loop, the world record for love. Press kit available.